About Us

Who We Are

Florist.Win is the Philippines' trusted online flower shop, delivering fresh, handcrafted bouquets and meaningful gifts across the country. Whether you're celebrating a birthday, anniversary, Mother's Day, or a quiet moment of love, we make sure your flowers arrive beautifully, on time, and exactly as intended.

We offer same-day delivery across Metro Manila, Bulacan, Cavite, Laguna, Rizal, and Batangas, and next-day delivery to major cities nationwide. From classic roses to custom-designed arrangements, every bouquet we send carries care in every petal.

Our in-house florists are trained to stay ahead of design trends, and we are the only online flower shop in the Philippines where you can fully customize your own bouquet. Every order is packed in an eco-friendly box that keeps your flowers fresh and long-lasting for days.

Our Story

Florist.Win grew out of something deeply personal, a desire to close the emotional distance between families separated by oceans.

In the early 2000s, millions of Overseas Filipino Workers (OFWs) were leaving home to build better lives abroad. They sent money, they called when they could, but sending love in a tangible form was difficult. Our parent company, PhilFlora.com, was founded in the middle of 2003 with one clear purpose: to let Filipinos abroad express love, care, and celebration to the people they left behind.

It started as one of the Philippines' first online flower shops. Back then, reaching families outside Metro Manila was a genuine challenge, the logistics network was still developing, and each delivery took real effort. But we kept going, because we knew what every bouquet meant to the person receiving it.

Over 24 years, a lot has changed. Logistics companies have grown, roads have improved, and technology has transformed the way people shop. We moved our entire business online, not because it was easy, but because we believed that technology would become essential to everyday life. That shift was one of the most important decisions we ever made.

Today, Florist.Win is the digital evolution of that 2003 vision. We carry the same heart, connecting people through flowers, with the tools, reach, and experience to do it better than ever.

Our Vision

We believe flower delivery in the Philippines holds endless possibilities. Our vision is to be the most reliable and loved flower delivery service in the country, one that every Filipino can access, trust, and afford.

By 2030, we aim to deliver flowers to every corner of the Philippines by building a nationwide network of local florists. No island too far, no occasion too small.

To get there, we are committed to three things:

Secure Technology, A fast, safe website with protected transactions and multiple payment options for buyers both local and abroad.

Reliable Delivery, On-time delivery for every order, so no occasion goes uncelebrated.

Nationwide Reach, A growing florist network that brings fresh flowers to every province, not just major cities.

Meet Our Founders

Florist.Win was built by Joanne Rahman and Abu Rahman, a husband-and-wife team who turned personal experience into a business with real purpose.

Joanne Rahman, Co-Founder

Joanne grew up watching her parents work abroad as OFWs. She knew firsthand how hard it was for a family to feel connected across thousands of miles. That experience shaped her drive to build something that made it easier for people to express love, no matter the distance. Florist.Win is, in many ways, the solution she always wished existed.

Abu Rahman, Co-Founder & Tech Lead

Abu brought the technical vision. With a passion for using technology to solve real human problems, he built the systems that made online flower ordering simple, reliable, and scalable. He turned the idea into reality, one seamless order at a time.

 

Together, Joanne and Abu built Florist.Win on the belief that innovation and empathy are not opposites. Their combined strengths, one deeply human, one deeply technical, are what make this company work.

Our Flower Delivery Areas in the Philippines

We proudly offer same day flower delivery services across key cities and municipalities in the Philippines. Below are our target service locations:

Metro Manila 

Manila, Caloocan, Las Piñas, Makati, Malabon, Mandaluyong, Marikina, Muntinlupa, Navotas, Parañaque, Pasay, Pasig, Quezon City, San Juan, Taguig, Valenzuela, Pateros

Bulacan 

Malolos, Meycauayan, San Jose del Monte, Angat, Balagtas, Baliuag, Bocaue, Bulakan, Bustos, Calumpit, Doña Remedios Trinidad, Guiguinto, Hagonoy, Marilao, Norzagaray, Obando, Pandi, Paombong, Plaridel, Pulilan, San Ildefonso, San Miguel, San Rafael, Santa Maria

Laguna 

Biñan, Cabuyao, Calamba, San Pablo, Santa Rosa, San Pedro, Alaminos, Bay, Calauan, Cavinti, Famy, Kalayaan, Liliw, Los Baños, Luisiana, Lumban, Mabitac, Magdalena, Majayjay, Nagcarlan, Paete, Pagsanjan, Pakil, Pangil, Pila, Rizal, Santa Cruz, Santa Maria, Siniloan, Victoria

Cavite 

Bacoor, Carmona, Cavite City, Dasmariñas, General Trias, Imus, Tagaytay, Trece Martires, Alfonso, Amadeo, General Emilio Aguinaldo, General Mariano Alvarez, Indang, Kawit, Magallanes, Maragondon, Mendez, Naic, Noveleta, Rosario, Silang, Tanza, Ternate

Batangas 

Batangas City, Lipa, Tanauan, Santo Tomas, Calaca, Agoncillo, Alitagtag, Balayan, Balete, Bauan, Calatagan, Cuenca, Ibaan, Laurel, Lemery, Lian, Lobo, Mabini, Malvar, Mataasnakahoy, Nasugbu, Padre Garcia, Rosario, San Juan, San Luis, San Nicolas, San Pascual, Santa Teresita, Talisay, Taysan, Tingloy, Tuy

Rizal 

Antipolo, Taytay, Angono, Baras, Binangonan, Cainta, Cardona, Jalajala, Morong, Pililla, Rodriguez (Montalban), San Mateo, Tanay, Teresa

Why Choose Florist.Win?

We know you have options. Here's what makes us different:

  • Safe & Secure Website, Your data and payments are fully protected. Our site is fast, reliable, and built for a smooth experience every time.
  • Same-Day Delivery, Metro Manila, Bulacan, Cavite, Laguna, Rizal, and Batangas all qualify for same-day delivery when you order on time.
  • In-House Trained Florists, Every arrangement is made by our own skilled florists who follow current trends and care about every detail.
  • Customize Your Own Bouquet, We are the only online flower shop in the Philippines that lets you design your own bouquet exactly the way you want it.
  • Eco-Friendly Packaging, All flowers are delivered in environmentally friendly boxes that keep them fresh for several days after arrival.
  • Every Occasion Covered, Birthdays, anniversaries, Valentine's Day, Mother's Day, and more. We're here for every moment that matters.
  • Real-Time Order Updates, From the moment you place your order to the second it's delivered, we keep you informed by email at every step.
  • Multiple Ways to Reach Us, Facebook Chat, Live Chat, Email, Phone, Viber, and WhatsApp. We're always available when you need us.

Florist.Win. Delivering love, one bouquet at a time.